Design for Logos
For BEME
The social-media app BEME (now sold to CNN) had a contest for a new logo. My submissions included two ideas. The first attempted to combine the app's name within a continiuous stroke while also visualizing what the app is about. As far as i can tell "BEME" stands for "be me", "be myself", "be authentic". So, firstly the stroke spells out "B Me" and lastly puts this into the shape of a heart, resembling the posture of the user using the app by holding the phone over their chest where the heart is.
The second idea is a bit more heavy-handed: Also going with the abbreviation of BEME with "B Me", it visualizes a heart where the two top humps resemble the "B" and a patch showing the "Me". This one put's more emphasis on vulnerability, which i associated strongly with sharing while being authentic.
For my scientific trainee internship at LWL (Landschaftsverband Westfalen-Lippe)
The projects topic were private home recordings throughout the 20th century. For this i tried to combine the projects name with the appearance of a strip of analog film framing a family of three. Granted, it's a bit complex for a logo
For Coaching Software
The initial draft for the logo came from the business owner. I refined and extended on the idea. It's a simple round logo which's main task was to create a connection to the company Weight Watchers, where coaches used the Coaching Software's software.
AddToAny - Design - Logos